Tequila Cazadores
Tequila Cazadores has been around for 100 years and they were looking to overhaul their brand to compete in a growing category filled with celebrity tequilas.
BBDO NY
Everything was centered about their heritage, because Tequila Cazadores isn’t trendy, it’s simply real tequila for real people with none of the hype and all the flavor.
We created the Real Tequila For Real People plattform, and updated their tone of voice, photography, design, social and experiential.
Ultimately creating a unique brand in a tough category, helping them increase their market share making it one of the top 10 Tequilas in the US.